"Truly remarkable and innovative design...FINALLY!"
Trusst Explains The Tech That Started It All

By now you know all about our technology, but do you know about all of the benefits that you get from it? That’s what we want to talk about with you today. When you hear all of the reasons you’ll feel more supported, comfortable, and confident in our bras, you’ll wonder how you ever survived without us.

As a quick refresher (in case you forgot) - our patented support technology (BAST™) is unlike anything you have seen or tried before. That’s because when our founder, Sophia Berman, came up with this idea, she recognized that the bra industry was seriously lacking in technology that was specifically created to support D+ breasts. She knew that they deserved something that was actually supportive and comfortable (goodbye, underwires!). Sophia and her team designed the structure based on the engineering principles of bridges (which are supported from underneath).

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Back and Shoulders


One of the first things you will notice after putting on your new Trusst bra is the alleviation of pressure on both your back and shoulders. Because of our revolutionary design, over 80% of your breast weight is supported from your core - which means that we have literally taken the weight off your shoulders. With the pressure off, you will start to notice that your posture will improve, giving you the confidence to walk into any room and own it.

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Shape and Fit

All of our bra styles also feature molded cups which gives you the fit and shape you want. This means your bra will last longer without losing its shape. In addition to the shape these cups give you, they also provide extra coverage and protection. No nip slips here!

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Fresh and Dry

Another amazing feature of all of our bras is the soft jersey lining which provides anti-microbial and wicking properties. What does that mean? Well, it means that you will no longer have to deal with boob sweat and your bras will last longer because you won’t have to wash them as often.

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 Now that you know about all of the amazing benefits of the Trusst bras, it’s your turn to give it a try and share your thoughts with us!

Comments

Katie

Katie said:

I have yet to find my right size, but I was really surprised even after reading about the technology that the bras were this structured. For some reason I expected the support structure to be from soft materials (silly, I know). My recommendation would be to add a graphic or photo to your page about the BAST system, that shows a bra cut open to reveal the insides. I don’t mind it, but was totally taken aback because I read about it on your site but it was not clear to me how rigid and structured (in a good way) they are. One additional graphic could prevent wrong expectations.

Trusst

Trusst said:

Thanks, Katie! That’s a great suggestion and one we have actually talked about doing. We will be adding lots more information that we hope will be helpful before buying.

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